Building a Technical SEO Process
Posted by Stephanie Chang One of the biggest challenges many of my clients face is building the right SEO processes in place, so that any problems are quickly accounted for before they lead to bigger issues. Below are three things you should consider when trying to create a more streamlined process for making sure the [...]
The Hidden Factors in Accomplishing Your Online Marketing Goals – Whiteboard Friday
Posted by randfish In this week's Whiteboard Friday, we go underneath the surface and bring to light some hidden factors in online marketing. These often overlooked details can have a huge impact in helping us accomplish our goals as online marketers. Please enjoy and don't forget to leave your comments below. Please note that we [...]
How to Build an Advanced Keyword Analysis Report in Excel
Posted by Dan Peskin This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Analyzing keyword performance, discovering new keyword opportunities, and determining which [...]
VeriSign Admits it Was Hacked in SEC Filing
Reuters is reporting that VeriSign revealed it was hacked in an SEC filing. VeriSign does many extremely important things involving the Internet. They are in charge of some of the Internet’s DNS infrastructure. They are the authoritative registry for .com and .net. They are also a leading provider of SSL certificates. PC World reports that [...]
AHREFS Review: An In-Depth Look at a New Link Research Tool
Ahrefs is the newest entry into the link research tool space. They use their own bot and their own index (which they state is based on information from a trillion website connections). They claim their index is updated every 30 minutes and the fresh data is available to their users within 30 minutes of the [...]
Japan’s NEC Corporation Cutting 10,000 Jobs
Japan’s NEC Corporation has announced plan for major job cuts. Reuters reports that NEC will cut 10,000 jobs, which is about 10% of its workforce. Reuters says the company is blaming part of its poor smartphone sales on the popularity of the iPhone in Japan. NEC’s operating income was down 13.5% for the three months [...]
Anchor Text Distribution: Avoiding Over Optimization
Posted by Geoff Kenyon The ‘over optimization’ of anchor text has been coming up a lot recently in conversations that I have been having and has been the subject of a few recent blog posts. For the sake of this post and to quell any arguments stemming from the phrase ‘over optimization’, I am, for [...]
The Future of SEO Campaigns with Jon Henshaw & Taylor Pratt from Raven
Here is the audio if you’d prefer to listen Play File (mp3 link) Eric: All right, this is Eric over here at SEO Book and today I’m fortunate enough to be joined by Taylor Pratt and Jon Henshaw from Raven SEO Tools, thanks for joining us today guys. Taylor Pratt: Yeah, thanks for having us. [...]
Want Guest Post Links? Find Them Via Twitter [TOOL]
Posted by Ethan Lyon This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. For a long time I’ve been pulling an RSS feed [...]
How to Increase the Odds of Your Content Going Viral – Whiteboard Friday
Posted by randfish Having content that goes viral can seem like the luck of the draw, but there are a number of steps you can take to improve your odds. In this week's Whiteboard Friday, we will show you a few things you can do to increase your chances of having that well crafted content [...]